Club imate how to#
New skills: We learned how to sculpt with bubbles by moving bottles of Club-Mate in the macro shots so we could get the best photographs!
We had to cut down little things, mostly because of performance and not loading times. The drink is very popular in German clubs and has taken the hearts of many in Berlin’s electronic music world-and now it will do the same in Paris!įavorite details: I’m really proud of this project because it embodies our studio’s skills: UX design, motion design, high-end front end development, marketing strategy and classic image production-both in photo and in video.Ĭhallenges: Every motion aspect-since we used rich graphic animations-caused us to deal with browser performance issues. The key aspects are the moving phrases and the animated elements, mimicking the freshness and energy of Club-Mate.
This new site presents a crossroads of everything, describing the product, its history and also its values.ĭesign core: The design is as colorful as the product. Responses by Benjamin Pottier, cofounder, Studio Neuvièmepageīackground: This website is part of a complete rebranding of Club-Mate France, a French subsidiary of a popular German drink. The two founders of the French branch asked Studio Nuevièmepage for new brand guidelines, a refreshed baseline, product packshots and a website.
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